Project Clarity

The steps you take to brand and market your professional services firm is not radically different from your steps up the corporate ladder. In either case, it’s typically not an overnight accomplishment - and if it is, you’ve probably done something disingenuous or perhaps illegal to get there. Is that the “60 Minutes” […]

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My buddies at My Creative Team have moved their exhaustive blog (of which I’m a contributor). If you’re not a subscriber yet, check it out. If you have been following it, reset your RSS feed; it’ll be worth the effort.

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Check out the results of the three-minute online survey of marketers from My Creative Team.

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There’s an old joke that goes something like this:
“Why are Southern women less promiscuous than others?” [Don’t think too much here; it’s a set-up line]
“I don’t know. Why?” [Now you’re playing well with others.]
“Too many thank-you notes to write.” [ta daaaa]
Seth Godin hits on the “promiscuity paradox” of public relations and PR firms […]

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